Sheet Mask Compilation- May 2019

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May has gone incredibly fast and, surprise, surprise, we’re in June now. Unbelievable! I’ve been using quite a lot of sheet masks for the past 1.5 months and so I decided to do a quick sheet mask compilation for May 2019. During that month I tried 6 different sheet masks (7 in total, as I used two Jumiso Rich Nourishment ones) and although it may seem not that much (roughly 2 sheet masks a week), I’m still proud of myself that I managed to mask regularly as I’ve been preoccupied with other matters such as my final-year university exams and that made me want to simplify everything else, including my skincare routines. But without further ado, let’s jump straight in.

 

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The sheet masks in the picture above are in the date order meaning the first one from the top left is also the first one I used in May, and the one in the bottom right corner is one of the most recent ones I tried. I reviewed almost all of them on the website and so in this post I aim to give just a brief overview of each sheet mask (what I liked/disliked about every one of them) and will provide a link to the full review of the ones that I already reviewed in full. So, let’s get that ball rolling!

 

 

[Jumiso] Rich Nourishment Sheet Mask

 

 

I absolutely loved this sheet mask. The adherence was divine (see the picture below), the ingredients list top class and the effects amazing. The adherence was great but it made adjusting of the sheet (it didn’t have a good fit for my face) quite difficult, especially with the dripping-everywhere essence as the mask was thoroughly soaked in it. When it comes to the ingredients, the Jumiso sheet mask contains some of the most effective moisturizing, brightening, anti-ageing and healing ingredients, most notably Saccharomyces Ferment Filtrate that encourages cell turnover leading to brighter, more even and hydrated skin. The mask’s performance itself was incredible as it not only profoundly hydrated my skin but left it brighter and more bouncy. Simply more healthy-looking and resistant to ageing.

Full review here.

 

 

[Mediheal] DNA Proatin (Aquaring) Sheet Mask

 

 

This one did get on my nerves. I basically looked like a serial killer because the fit and the adherence were terrible- the sheet mask kept sliding off my face and it didn’t fit well around my eyes nor my mouth (my upper lip was covered T.T). And the packaging itself- dear God, it was a nightmare to crack it open. I never struggled with a sheet mask packaging as much as I did with this one. I was really excited to try this mask simply because the ingredients list was wonderful and so promising- full of active ingredients that were supposed to make my face feel and look better through a proper moisturization (lock-in of the moisture) and anti-ageing care (loads of ingredients designed to address wrinkles). It did lock in the moisture but not in the right way- the Mediheal sheet mask was soaked in a heavy emulsion and took ages to absorb, and when it finally did, it left an unpleasantly heavy feeling on my face. It also didn’t do much to my wrinkles. Jumiso sheet mask was much better at both.

Full review here.

 

 

[DermaV10] Anti-Ageing Collagen Woven Face Mask

 

 

This DermaV10 sheet mask was actually really good. I paid for it just £0.89 at my local Home Bargains so I wasn’t expecting much. But I bought because the price was really good and the sheet mask had a decent ingredients list, although I feared I’d get some skin troubles as Phenoxyethanol was high up on the list. But surprisingly, I didn’t get any issues from using it.  More than that, the adherence was really good and after I removed the sheet mask, my skin looked healthier and was noticeably more hydrated. The mask did leave a slightly tacky feeling but it actually didn’t bother me much which usually happens when I’m left with a tacky face. The only thing I can really complain about is the fit- the sheet mask’s eye area was a bit too small for my eyes. But apart from that, a sheet mask definitely worth the money.

 

 

[Kina Cosmetics] Ceramide Face Mask

 

 

I actually tried this Kina Cosmetics Ceramide Face Mask a few times as I bought a pack of 10 for £5.99 at TKMaxx, which seemed like a very good deal. The mask was supposed to hydrate and lock in the moisture and reinforce the skin’s barrier with the help of Ceramides. I have to say, it did hydrate and moisturize my skin really well but left an unpleasant tacky feeling. It took a very long time to absorb and even after that the tackiness stayed. I never like when a mask leaves the uncomfortable stickiness as it messes up with my PM routine (I always sheet mask at the end of the day) and I can’t follow up with the moisturizer. So although I like the Kina Cosmetics mask for its effects (the hydration & moisturization) I definitely didn’t like its tackiness, the fit and the fact that Ceramides, the staple ingredient of the sheet mask, was one of the last ingredients on the ingredients list.

Full review here.

 

 

[Mediheal] W.H.P. White Hydrating Black Mask

 

 

This Mediheal W.H.P. White Hydrating Black Mask was definitely something different. It was pitch-black and kind of made me scared of my look. But visual effects apart, it was an amazing sheet mask. Very hydrating, fairly brightening and soothing. My face was left dewy, radiant, plump and ready for the next step as although there was plenty of the essence (in the mask’s sheet and in the packaging) it absorbed super fast with no heavy stickiness. It also had one of the best fits for my face and incredibly adhered well. It contained three ingredients which I was afraid would give me some surprises but it turned out my fear was unnecessary as the Mediheal sheet mask didn’t cause me any issues.

Full review here.

 

 

[Mediheal] N.M.F. Aquaring Hydro Nude Gel Mask

 

 

And finally, the Mediheal N.M.F. Aquaring Hydro Nude Gel Mask. I hadn’t tried a gel mask for quite a while and so this was my first attempt to get back to hydrogel masks. Things I liked first, as there weren’t many. The ingredients list looked great, with a lot of botanical extracts, Sodium Hyaluronate, Adenosine and Ceramides. It was supposed to be very hydrating. But… it wasn’t. Instead, it brightened my skin a little but made my skin so tight I had to quickly apply a thick layer of my moisturizer to relieve this tightness. More than that, the hydrogel mask came in two pieces: one for the forehead and eye area, and one for the mouth and chin area. It was really hard to put both pieces on my face and they were very slippery and didn’t want to stick to my face at all. After a long struggle I managed to make them stay on my face so I quickly took a photo to demonstrate how the mask sits on my face. Verdict? I wouldn’t repurchase. I thought that the Mediheal DNA Proatin (Aquaring) Sheet Mask was a disappointment but that was before I tried this one.

 

How do I rate my overall sheet mask experience of May 2019? 

There certainly were some really bad fails (the Mediheal DNA Proatin (Aquaring) Sheet Mask and the N.M.F. Aquaring Hydro Nude Gel Mask) but the majority of the masks was great. I don’t think I’m going to repurchase any of them anytime soon but not because I didn’t like them but because I’m in a mood of trying something new. That said, though, I’ll certainly go back to them sooner rather than later.

 

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Why is K-Beauty becoming so popular?

 

Whenever I tell people about my skincare routine or that I use sunscreen on my face every day, they seem shocked. And then I have to explain why I use so many products and why I avoid the sun so much. In those explanations k-beauty word always creeps in and people look even more baffled. So then I have to explain what that is too, and why it is better than European skincare products and practices. At the end I always add that this is why k-beauty is becoming more and more popular in the European world. So I thought I’d scribble a short post on k-beauty and why it’s becoming so popular. This time, however, I’m reversing the order and start (instead of finishing) with this statement about k-beauty and try to justify it by answer the why. So without further ado, here it goes.

 

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Not always has K-beauty (Korean beauty & skincare) been known/accessible (yet alone popular!) in Europe. I remember a few years ago, when I was just starting to get to know Korean skincare, there were very few places where I could get hold of the products. And although Korean beauty & skincare is still not recognisable by many people, it’s rapidly gaining ground in the European beauty sphere and it’s turning many women’s beauty regimes (and approaches to skincare) around (I shall just add that Loreal has already heavily invested in Korean beauty/skincare brands because of the market potential they have).

So why is this happening? Why is K-beauty becoming so popular? Is it just a short-lived hype, another ridiculous trend or maybe it’s a novel to the European world approach to beauty that’s going to stay because of its effectiveness?

There certainly are a lot of reasons why K-beauty is attracting so many people- from Korean celebrities (largely famous for their pretty faces and ‘’ageless’ look, e.g. K-pop bands like BTS or BlackPink) to cute-looking products to the flair of exoticism it brings around as it’s ‘’Asian’’ and hence attractive.

But despite the façade of this seeming hype, there’s much more to the Korean beauty that definitely makes it worth trying and sticking to. There are two main points that validate the real value of the Korean approach to beauty.

1. K-beauty is all about prevention. And prevention is better than treatment of existing skin issues. It’s also less expensive. Koreans take really good care of their skin externally (which is reflected in, for example, their 10-step skincare regime or applying sunscreen religiously- and by religiously I mean every day a few times a day) and internally (ever heard of kimchi? How about bibimbap? Korean diet is one of the healthiest in the world, that’s why Korean women are going to outlive us all). This kind of approach goes even further than the healthy diet and skin ageing prevention. It also extends into the makeup culture. In most cases the best makeup is no makeup- the less ‘unnaturalness’ in the makeup look the better. When the makeup is applied, it should be as delicate and ‘’natural’’ as it can possibly be. However, the general aim is to have such clear, flawless skin as not to have to apply any makeup at all. The skin should look healthy, be dewy and glowing. The Korean concept of cloudless skin captures this ultimate skincare goal very well. But this dewy glow isn’t achieved by the external care of the skin only. It goes much deeper than that. The skin glows when it’s taken care of AND when the person beams with positive emotions. So the mental well being is as much important as the good skincare routine and healthy food. Korean women also aren’t afraid to visit dermatologists regularly. It’s something that differs them from most Western women who tend to regard visits to the dermatologist as the last resort, when they can’t take proper care of their skin themselves and are often haunted by serious skin issues. Korean people, on the other hand, consider visiting skin experts as something normal. It’s quite popular even among men. It’s become so widespread and ‘natural’ that it already makes up part of the wider Korean culture.

 

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2. The Korean beauty products REALLY work. Not all of them live up to the marketing hype but most of them are far more skin-friendly than European products and you can definitely see their effects (obviously there are some exceptions but they exist all around the world). There is a simple reason why it is so. The Korean beauty market is vast. There are much more beauty brands in South Korea than there are in the UK or, most likely, any other European country (I would argue about France, but I’m not an expert). So the competition is fierce. And the Korean consumers want to get the best that’s on the market. To stay at the top Korean brands have to create the most innovative/most effective products that will lure in the buyers. And because there are so many skincare products available, they are also affordable because the competition brings the prices down. So effective skincare isn’t available only to the well off- anyone can create a personalised skincare routine that’s within their budget, that works, that prevents and keeps their look younger for longer. I’ve also read somewhere that the Koreans have generally sensitive skin so the products’ formulas are by and large gentle. It definitely doesn’t apply to all the products (I’ve come across many that weren’t) but it’s much easier for me to find something that doesn’t break me out and is effective from among Korean skincare products than the European ones. And I’m sure I’m not the only one. Plus! It’s not just what’s inside that makes Korean products worth buying – so many of them also come in cute packaging. Who wouldn’t like to buy a sheet mask with a cute panda on it or a night cream in the shape of a colourful, smiling egg? A feast for your skin, a feast for your eyes.

 

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The Korean beauty & skincare has been slipping into Europe steadily but it’s already picking up the pace. The Internet certainly has played a big role in it- the information travels fast and so many things have become so easily accessible, including k-beauty products. However, despite it becoming more popular, I think k-beauty still needs a lot of attention. It needs to be talked about. It should be talked about as it’s such a great skincare & beauty alternative to the European one. We should take more care of our skin to prevent the ageing process rather than try to reverse it. To enjoy the healthy look of our skin for longer we should ditch applying heavy makeup and strive to reach the point when going out without it wouldn’t be something negative.

On the flip side, I noticed k-beauty has already positively influenced not just the approach of beauty product users but also the brands. The majority of the European products I tried a few years back were heavy, pore-clogging and ineffective. Or inaccessible- a couple of years ago it was a miracle to find an oil cleanser (which, by the way, was popularised by k-beauty as part of a double-cleansing routine). Now, because of the Korean trends that have reached the West, the brands have started launching more and more products inspired by k-beauty (think sheet masks, think BB creams, think creams with sun filters). The demand for the Korean-inspired beauty products has grown significantly and I can understand why. There’s still so much to be learnt and so much to adapt from k-beauty but I’m positive the k-beauty craze will not disappear anytime soon.

 

Thank you for reading! I hope you enjoyed it. 🙂 If you’d like to connect, you can follow me on Instagram and Facebook.

 

All the opinions in this article are mine. The images were created by me and are copyrighted so please do not distribute them without my permission.